2009 – It’s Going To Be A Great, Tough Year

The media is putting a death wrapper on everything. What the media is not reporting, however, is the incredible duality of the situation. Yes, it’s bad out there, but it’s also fantastic – the world now abounds with unparalleled opportunities. This is an exciting time. We have many constraints: money is tight, time is scarce, attitudes are negative, fear is running high. Yet these “constraints” can actually be turned on their heads and leveraged into fostering wonderful creativity.

Think World War II, think Manhattan Project, think Apollo programs. All of these periods in history were characterized by massive constraints, yet amazing things were accomplished. The constraints were turned on their heads to unleash a torrent of creativity. In fact, our opportunities are even greater still -- because everything is on the table, there are no more sacred cows. When constraints rise to this level, everything must be reexamined, which actually spells the ultimate creative freedom.

Unconstrained Constraints = Ultimate Creative Freedom

During this period of time great things will be done and accomplished by those who lean into this situation and provide value. Lets get busy. . . It’s show time.